Drive institutional adoption by building relationships with asset managers, corporate treasuries, and family offices. Deep rolodex in the institutional digital asset space required.
Business Development London Full-time
TetraFi is bridging institutional finance and digital asset settlement. As BD Lead, you will be responsible for driving commercial traction – identifying, qualifying, and closing institutional counterparties who need compliant OTC settlement infrastructure. You will work closely with the CEO and product team to shape go‑to‑market strategy and translate market feedback into product direction.
What You’ll Do
Responsibilities
- Build and manage a pipeline of institutional prospects including asset managers, corporate treasuries, and family offices
- Develop and execute go-to-market strategy for institutional settlement products
- Lead commercial negotiations and partnership structuring
- Represent TetraFi at industry events, conferences, and institutional roundtables
- Coordinate with product and engineering to translate market needs into feature priorities
- Build strategic partnerships with custodians, prime brokers, and liquidity providers
- Own revenue targets and commercial KPIs
- Produce market intelligence reports and competitive analysis
What We’re Looking For
- 7+ years in business development, sales, or partnerships within institutional finance or digital assets
- Track record of closing enterprise-level deals in financial infrastructure
- Understanding of OTC trading workflows, settlement mechanics, and custody models
- Strong presentation and negotiation skills
- Self-starter comfortable in an early-stage environment
Nice to Have
- Experience at a digital asset exchange, custodian, or OTC desk
- Understanding of DeFi settlement and cross-chain infrastructure
- Existing relationships with compliance teams at institutional counterparties
- Experience with capital raising and investor relations
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