Brand & Social Media Strategist (TikTok & Instagram)

The Company

An exciting opportunity for a creative Brand Executive to work for a Street Wear Fashion Brand (women & mens clothing). Working within a fun, dynamic, new and fast-growing team, this role provides an excellent opportunity for someone who loves all things fashion and is obsessed with digital culture.

Duties & Requirements

• Creating a social media strategy to increase brand awareness, engagement, traffic & follower count.
• Researching TikTok and Instagram creators that align with the brand.
• Creating short videos for TikTok daily.
• Interacting with a live TikTok audience, answering queries.
• Staying aware of current social media trends, viral videos, and popular creators in fashion.
• Monitoring competitor activity.
• Ensuring all social media content is in line with brand tone of voice.
• Uploading content to social media platforms, Instagram & TikTok.
• Creating reports on influencer performance, ROI, engagement, etc.
• Sending samples/packages to influencers.
• Keeping a constant pulse on TikTok and Instagram trends.
• Helping generate content variations (captions, formats, visuals).
• Assisting with marketing and campaigns.
• Supporting the team with general administrative and organisational tasks.

Skills Required

• Experience working within Ecommerce / social media.
• Love of fashion.
• Knowledge of social media platforms, Tik Tok, Instagram, etc.
• Knowledge of Illustrator, Photoshop, & Microsoft Office.
• Excellent communication skills (written and verbal).
• Ability to work effectively as a team and individually.

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