Commercial Lead – Cambridge, Cambridgeshire
£65,000 – £70,000 plus benefits.
Bluetree is working with a fast‑growing medical technology company that is redefining how cardiac conditions are detected and managed across UK healthcare settings. The company has developed an innovative wearable ECG monitoring solution with strong clinical validation and is now entering its first commercial phase. They are looking for a Commercial Lead to join the founding team and drive the go‑to‑market strategy.
Key Responsibilities
Sales & Business Development
- Identify and engage target customers across NHS trusts, private health‑care providers, clinics and insurers.
- Build relationships with clinical leads, procurement teams and senior decision‑makers.
- Lead sales conversations from first contact through to pilot and contract.
- Design and run pilot programmes that demonstrate clinical and commercial value.
- Convert pilots into paid commercial agreements.
Go‑to‑Market Strategy
- Help define target segments, buyer personas and priority use cases.
- Test and refine messaging, value propositions and pricing models.
- Feed customer insight back into product development and roadmap decisions.
- Develop clear, compelling sales materials including decks, one‑pagers and case studies.
Partnerships & Market Presence
- Explore and establish partnerships with health‑care organisations, digital health platforms and insurers.
- Represent the business at relevant industry events and conferences.
Commercial Enablement
- Support the creation of clinical and commercial content (case studies, webinars, thought leadership).
- Help define what future sales and marketing hires will need to succeed.
- Provide commercial insight and revenue reporting to the leadership team.
What We’re Looking For
The ideal candidate will bring:
- Experience selling into healthcare, MedTech, digital health or regulated environments.
- Understanding of NHS and/or private health‑care buying processes (e.g. BUPA or equivalent).
- Confidence engaging clinicians, medical professionals and senior stakeholders.
- Proven ability to open doors and progress complex, consultative sales conversations.
- A self‑starter mindset and comfort operating in an early‑stage, fast‑moving environment.
- Strong track record of building relationships and winning new business.
- Experience selling medical devices rather than services.
- Experience within the cardiology sector, ideally with irhythm or Medtronic cardiology.
Desirable but not essential:
- Experience with medical devices, diagnostics or remote patient monitoring.
- Exposure to pilots, trials or proof‑of‑concept sales motions.
- Knowledge of healthcare procurement frameworks.
- Start‑up or early‑stage company experience.
What’s on Offer
- Competitive base salary with performance‑based incentives.
- Private medical insurance and company pension.
- On‑site parking.
- Significant influence over commercial strategy from day one.
- Clear opportunity to grow into a Head of Commercial or senior leadership role.
- The chance to make a meaningful impact on cardiac patient care across the UK.
Bluetree Recruits Ltd is an Equal Opportunities Employer and acts as an Employment Agency in relation to this vacancy. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age and other protected status as required by applicable law. We can only consider applications from candidates who are eligible to work in the UK.
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