The role holder is accountable for identifying, developing, and converting new sales opportunities into long‑term customer relationships for Novaco Navigation and United Navigation services across southeastern Europe, the Middle East, Asia, and other agreed strategic regions.
You will take full ownership of regional commercial performance, balancing new business acquisition with the active development and retention of existing customer accounts ensuring sustained revenue growth, strong margins, and exceptional customer satisfaction aligned with company strategy.
Novaco Navigation is a specialist Software development and marine information services company delivering critical navigational data to ships worldwide. Since entering the global marine market in 2007, Novaco has built a strong reputation as a trusted e‑distributor and service partner to commercial shipping operators.
As part of the United Navigation group, Novaco delivers bespoke software, navigational charts and publications, both digital and printed, alongside value‑added services, directly to vessels across the globe. Operating as a high‑performing virtual organisation, Novaco combines UK‑based leadership with a truly international commercial and operational footprint.
Reporting accountability
The role reports directly to the Managing Director, with high visibility, autonomy, and influence over regional strategy and commercial outcomes.
Key accountabilities
- Identify, evaluate, and prioritise high‑value market and customer opportunities
- Develop and execute a clear regional market and sales plan, aligned with company objectives
- Secure new customer accounts and consistently deliver orders in line with budget and growth targets
- Act as an ambassador for Novaco’s brand, values, and services, strengthening market presence and reputation
- Own the end‑to‑end management of assigned customer accounts, including order acceptance, accurate recording, fulfilment, and after‑sales service
- Build strong, trusted customer relationships that drive repeat business and long‑term partnerships
- Collaborate with internal teams to support the development and launch of new products and services, unlocking additional revenue opportunities
- Implement sales initiatives and actively drive performance against agreed KPIs and company targets
- Provide timely commercial insights and forecasts to senior leadership to support strategic decision‑making
What Success Looks Like in This Role
- Consistent new business wins and expansion of the regional customer base
- Strong customer retention and measurable improvements in customer satisfaction
- Achievement or exceedance of regional revenue and profitability targets
- Increased visibility and recognition of Novaco Navigation within assigned markets
- Proactive contribution to the evolution of the company’s services and go‑to‑market approach
Key attributes
You are likely to succeed in this role if you bring:
- A proven ability to work independently, take ownership, and deliver results with minimal supervision
- Strong drive, resilience, and ambition to lead and accelerate sales growth across the UNL Group
- Solid knowledge of the marine navigation, maritime services, or related information services market
- A demonstrable track record of successful B2B sales, ideally in international or regional markets
- Excellent communication and relationship‑building skills, both verbal and written
- Sound commercial judgement with financial literacy and comfort managing revenue targets
- A professional, credible presence with customers and senior stakeholders
- Formal academic or professional education (desirable but not essential if experience is strong)
Why Join Novaco Navigation?
This is a rare opportunity to take on a high‑impact commercial role with real autonomy, visibility, and influence in a global, forward‑thinking marine services organisation. You will play a direct part in shaping regional growth, strengthening customer partnerships, and contributing to the future direction of the business.
Novaco Navigation operates as an Employee Ownership Trust (EOT), meaning the business is owned for the long term on behalf of its employees. This structure ensures that success is shared and that employees have a genuine stake in the company’s performance and future.
After 12 months of continuous employment, you become eligible to participate in company dividend payments, directly benefiting from the profits you help create. The EOT model reinforces a culture of accountability, collaboration, and shared success encouraging employees to think and act like owners while contributing to the sustainable growth of the business.
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