Social Media & Insights Manager

Overview

Working at Stella McCartney is a truly rewarding experience. As a luxury fashion company with a strong ethical standpoint we are leaders and innovators in our industry.

Your Mission

• Gatekeeper of all content briefing process for social media channels.
• Main content creator – shooting and editing content all the way through to delivery.
• Review and analyse content data to inform strategy and pivot engagement.
• In charge of content creation for TikTok and visual content for Instagram, Facebook, Twitter, LinkedIn, YouTube and Pinterest.
• Plan, execute and produce editorial content with Editorial team.
• Own social copywriting and safeguard brand tone.
• Attend relevant events to brief, capture, edit and produce social media content.
• Support development of social media content strategies and key programming.
• Work with Content & Social Media Assistant and Head of Digital Marketing on grid, planning, guidelines.
• Manage all social media channels and brand voice across global platforms.
• Collaborate with local teams in China, Japan for Weibo, WeChat, RED and LINE.
• Plan & coordinate initiatives to grow fan base.
• Develop clear and measurable KPIs, implement metrics and optimise.
• Update & distribute monthly performance reports and ad‑hoc reports.
• Stay current on emerging tech, fashion trends, competitor research.
• Execute best practice across all social platforms.

Your Talent

• Well‑rounded creative individual who innovates and creates.
• Strong knowledge of social media channels, especially Instagram & TikTok.
• Excellent English communication skills (written & spoken).
• Proactive prioritisation, responsive to cultural zeitgeist.
• Strategic thinking with experience building long‑term social presence.
• Comfortable in front of camera, high energy, passion for luxury fashion & sustainability.
• High judgment, ability to handle ambiguity, bias for action.
• Passion for creative content across media platforms (social, streaming, AR, film, etc.).
• Strong design and editing skills – photo & video.
• Experience with Adobe Premiere, After Effects, Creative Suite, Canva, Google apps.
• Mastery of Microsoft Office.
• Market research & emerging trends knowledge, able to communicate to stakeholders.
• Demonstrable social networking & analytics tool experience.
• Competitive, self‑starter, strong communication, attention to detail.
• 3+ years of social media / content creation experience with portfolio.
• Proactive team player, able to work individually and as part of a team.

Qualifications

• 3+ years’ experience in social media / content creation.
• Portfolio demonstrating content ideas and execution.

EEO Statement

We welcome people with disabilities and endeavour to make reasonable adjustments. If you require adjustments please let us know within 48 hours of your interview.

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