Area Sales Manager – Construction & Building Services

Company: Reed
Apply for the Area Sales Manager – Construction & Building Services
Location: London
Job Description:

Area Sales Manager – Construction & Building Services

Location: Field-based – South East (South London, Surrey, Sussex, Hampshire & South Coast). Head office Location: Cirencester Type: Permanent, Full-time Salary: £40,000 – £50,000 (negotiable) + car/car allowance + bonus

Reporting into the Sales Manager, you will take ownership of your territory, developing a strong pipeline and delivering profitable, sustainable sales growth.

What you will be doing

  • Taking full ownership of a defined South East territory, driving revenue and margin performance
  • Proactively winning new business through targeted prospecting, customer visits, and relationship building
  • Managing and developing existing accounts, increasing product penetration and spend
  • Building strong partnerships with wholesalers, merchants, contractors, and trade customers
  • Conducting regular site visits (approx. 40%) to engage with contractors and identify opportunities
  • Creating and maintaining a strong pipeline of opportunities and delivering against sales targets and KPIs
  • Providing accurate forecasts, market feedback, and pipeline updates
  • Working closely with internal teams, including key account support, to deliver excellent customer service
  • Developing strong product knowledge to provide practical, solution-based support to customers

Experience required

  • Proven field sales, area sales, or business development experience
  • Experience within construction, building services, electrical wholesale, or a related trade environment is highly desirable
  • Strong track record of winning new business and growing existing accounts
  • Commercially astute, with experience managing pricing, margin, and negotiations
  • Confident communicator with strong relationship-building skills
  • Highly organised with strong territory planning and pipeline management ability
  • Full UK driving licence and willingness to travel regularly across the region

What’s on offer

  • Competitive salary with quarterly profit-share bonus (linked to company and individual performance)
  • Company car or car allowance (with a preference for electric vehicles)
  • 22 days holiday plus bank holidays and your birthday off, increasing with service
  • Hybrid working structure (4 days field-based, 1 day admin from home)
  • Support from a dedicated internal key account function
  • Opportunity to join a growing business with strong career progression potential

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Posted: May 31st, 2026