Head of Engagement, Acquisition and Communications

Company: 4952 Barclays Bank PLC
Apply for the Head of Engagement, Acquisition and Communications
Location: London
Job Description:

Role Overview

Assists relationship managers in managing client portfolios and optimises client experience while also leading the strategic acquisition and engagement of Wealth Management clients.

Responsibilities

  • Maintain and update client information, contracts, agreements, and financial documents.
  • Coordinate schedules for relationship managers and clients to ensure efficient time management.
  • Process transactions, manage expense reports, and handle routine requests to free time for strategic activities.
  • Gather market trends, competitor offerings, and industry news to support relationship managers with informed advice.
  • Analyse client data, prepare reports on portfolio performance, and provide insights for portfolio adjustments and recommendations.
  • Manage inbound and outbound communication through phone, email, and other channels.
  • Support complex client projects by tracking timelines, allocating resources, identifying potential issues, summarising portfolios, and proactively communicating updates and opportunities.
  • Assist clients with daily product and service tasks such as deposits, withdrawals, transfers, bill payments, mobile app support, and updating personal information.
  • Guide new customers through account opening procedures, explain account terms, and set up online access and services.
  • Resolve customer concerns and inquiries related to account balances, statements, transactions, and fees.
  • Protect confidentiality and security of client data by following strict protocols.
  • Define and deliver a 3–5 year acquisition strategy to achieve commercial targets for the Wealth Management business.
  • Manage ongoing relationship with Barclays UK and internal lead generation networks.
  • Lead the development and management of key external introducer channels.
  • Define and coordinate delivery of a data strategy to identify target clients.
  • Use data insights to recommend resource allocation to achieve commercial targets.
  • Partner with PBWM Marketing to collaborate and drive the Wealth Management strategy.
  • Ensure a coordinated approach across PBWM businesses for client acquisition, marketing, content, and engagement.

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Posted: June 1st, 2026