*Future Assistant Store Manager Opportunities – London*

Company: Reformation
Apply for the *Future Assistant Store Manager Opportunities – London*
Location: London
Job Description:

Overview

Since 2009, we’ve been on a mission to bring sustainable fashion to everyone. We are a global brand with 50+ stores around the world, and operate our own sustainable factory in LA. We innovate across categories including accessories, swimwear, and sleepwear, reaching millions through campaigns and storytelling focused on sustainability. We are a mission-based company that invests in an inclusive culture to empower every person to grow, thrive, and belong. We are looking to work with you starting now.

Location and scheduling details follow below.

Work Location / Schedule

  • Available to work a minimum of 40 hours per week
  • Daily open availability across a full 7 day work week
  • Able to work flexible schedule (days, nights, weekends, and holidays if required to meet business needs)

Assistant Store Manager

No position at Reformation is about the status quo. The Assistant Manager will help lead and execute all efforts required to achieve store goals. This role reports to the Store Manager.

What You’ll Do

  • Measure and monitor sales performance and take action to improve business performance when needed
  • Consistently meet and exceed store sales goals
  • Drive the execution of an elevated client experience as a brand ambassador, embody brand values, educate customers on sustainability, and share Reformation stories
  • Lead the sales floor and deliver an excellent customer experience with a customer-first mindset to build loyal client relationships
  • Assist customers and monitor client interaction with the team and technology; provide in-the-moment coaching for continuous improvement
  • Create an optimal balance of sales and service by ensuring the right people are in the right place at the right time; manage scheduling and payroll goals
  • Deliver and maintain extraordinary customer experience NPS scores
  • Uphold inventory accuracy and controls; train the team to ensure consistent deliverables
  • Contribute to Loss Prevention and train the store team on related expectations
  • Assist in operational execution to achieve revenue targets
  • Ensure facility maintenance, presentation, and organization
  • Assist in merchandising presentation and standards; use retail and product reporting to optimize the customer experience and productivity
  • Provide real-time and weekly feedback on product and sales performance to influence allocations
  • Ensure the selling floor reflects brand and concept standards; train support staff and develop talent in visual and digital merchandising
  • Assist in hiring, training, and development of the store team across all areas of the business

What You’ll Bring

  • Minimum of 4 years Retail Management Experience
  • Experience working with a sales or retail organization and/or operationally intensive business
  • Ability to work in a fast-paced and ever-changing environment
  • Ability to set the standard for operational efficiency and maximize team and business results
  • Ability to collaborate with cross-functional partners
  • Proactive sense of urgency and ability to prioritize
  • Strong interpersonal skills and ability to interact effectively with diverse personalities
  • Self-motivated with a drive to take on new challenges
  • Excellent communicator and team player with a passion for people
  • Problem-solving skills with strong business acumen and attention to detail
  • Positive attitude and willingness to handle tasks of any size
  • GSuite experience is a plus
  • Understanding of Retail Labor Laws
  • References required

Compensation

At Reformation, we believe in transparency and equity for compensation. The anticipated base salary range is $34,000 – $40,000 per year, depending on experience and other factors. Compensation decisions may vary from the listed range to reflect individual circumstances and evolving business needs. Our total rewards package includes benefits, perks, and opportunities for growth.

Benefits & Perks

  • Employer-sponsored private medical, dental, and vision insurance
  • Paid time off policies including vacation and company holidays for eligible employees
  • Retirement planning support, including ESG-aligned investment options for eligible employees
  • Collaboration with colleagues across LA, NYC, London, and global teams
  • Donations to community efforts on a yearly basis
  • Clothing discount and culture events such as volunteer time off

Reformation is proud to be an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team that reflects the world we want to live in. All qualified applicants will be considered for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status—in accordance with applicable laws. If you require accommodations during the application or interview process, please let us know so you can show up as your best self.

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Posted: June 1st, 2026