Product Marketing Manager

We’re currently looking for a Product Marketing Manager on behalf of a super exciting and fast expanding SaaS company, to take ownership of positioning, messaging and go-to-market strategy across a growing product portfolio. You’ll shape clear, differentiated narratives that resonate with target audiences, lead end-to-end product launches, and ensure sales, enablement and customer touchpoints are consistently aligned to the latest value proposition. This is a highly cross‑functional role, partnering closely with Product Management leadership, Sales, Enablement, Content and Brand to deliver launch excellence, stronger customer adoption and measurable commercial impact.

Key Responsibilities

• Positioning, Messaging & Go-to-Market Strategy
  • Lead the evolution of product messaging and positioning, crafting compelling narratives that reflect both current and future solutions
  • Integrate brand positioning shifts across solution areas to ensure consistency, clarity and differentiation
  • Drive cross‑functional alignment on messaging and positioning, ensuring launches and market updates are supported by accurate, cohesive content across sales assets, enablement materials and customer touchpoints
• Product Launches & Program Management
  • Own relationships with Product Management leadership and run end-to-end product launches
  • Coordinate cross‑functional teams to deliver launch communications, assets, campaigns and enablement
  • Define and measure launch success using leading and lagging indicators, linking usage, adoption and access to revenue impact and churn reduction
• Content Development
  • Create new and refresh existing sales decks, customer presentations and enablement materials to support sales and partners
  • Collaborate with Content and Brand teams on thought leadership (blogs, webinars, videos) that accelerates the buyer journey and elevates the brand
  • Partner with the Enablement lead to build and deliver training programmes that help internal and external teams communicate product value and differentiation effectively

Person Requirements

• Proven experience in product marketing, ideally in a B2B technology environment
• Strong capability in positioning, messaging and translating product features into customer value and differentiation
• Demonstrable experience owning and delivering product launches end-to‑end with cross‑functional stakeholders
• Excellent communication skills with the ability to produce high‑quality sales and enablement materials
• Comfortable working with data and metrics to assess launch performance and commercial impact
• Highly organised, collaborative and able to influence senior stakeholders, including Product leadership

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