About the business
Nexus Media Group is a B2B publishing and events business, which focuses on the business and investment in the health and education sectors. Our range of established media titles, expos, awards, conferences and sector-leading events provide market intelligence and business connections, underpinned by a long-standing commitment to editorial excellence (Nexus Media Group).
About the role
We’re looking for a commercially curious, research-driven SDR to help grow sponsorship, partnership, and exhibitor revenue across our portfolio of events, awards, publications, owners clubs, and networking experiences.
This is not a traditional “smile and dial” SDR role.
We’re looking for someone who enjoys understanding businesses, identifying commercial alignment, and creating relevant conversations that lead naturally to opportunities. The best candidates for this role will be naturally curious, strong listeners, commercially aware, and comfortable researching markets, businesses, and decision-makers to understand what genuinely matters to them.
You’ll work closely with sales, marketing, and event teams to identify high-value target accounts, personalise outreach for the accounts that matter most, and generate qualified commercial conversations for the wider team.
We use modern tooling including HubSpot, enrichment platforms, AI-assisted outbound tools, and intent data to support scale and efficiency — but we see technology as an enabler, not a replacement for thoughtful communication and strong commercial judgement.
What you’ll do
Generate high-quality commercial conversations
Your primary role will be generating qualified sponsorship, partnership, and exhibitor opportunities across our portfolio. We care far more about relevance and quality than generic high-volume outreach.
Research and understand target accounts
You’ll spend time understanding the businesses we target — their commercial priorities, market positioning, growth plans, campaigns, competitors, and challenges — so that outreach feels informed, relevant, and timely.
Personalise the accounts that matter
Our highest-value prospects should feel like they’re receiving thoughtful communication, not templated automation. You’ll tailor messaging and positioning based on the prospect’s objectives and identify where our platforms genuinely align with their goals.
Align solutions naturally
Rather than forcing products into every conversation, you’ll identify where our events, publications, awards, owners clubs, and networking opportunities can genuinely help businesses build visibility, relationships, credibility, and commercial growth.
Collaborate across the business
You’ll work closely with marketing, sales, and production teams to feed insights back into messaging, positioning, audience development, and account strategy.
Use modern outbound tooling intelligently
You’ll work with HubSpot and AI-assisted outbound tools to improve efficiency, support research, and scale activity where appropriate, while maintaining a highly personalised and human approach.
What we’re looking for
- Strong listening and questioning skills
- Naturally curious about businesses and markets
- Strong written communication skills
- Comfortable researching companies and decision-makers
- Commercial instinct and relationship-building ability
- Experience in SDR, BDR, partnerships, sponsorship, events, media, or commercial outreach roles
- Comfortable using CRM and outbound tooling
- Able to balance personalisation with scale
- Previous SDR experience is strongly preferred (e.g. 3-4+ years)
- Strong listening, discovery and account research skills are critical.
- The role is focused on understanding prospect challenges and motivations first, then aligning the right opportunities, rather than simply pushing products.
- Interested in modern outbound approaches and AI-assisted workflows
- Confident communicating with senior stakeholders
Why this role matters
- We believe modern outbound works best when it feels informed, relevant, and genuinely useful. We’re building a commercial function focused on quality conversations, strategic relationships, and long-term partnership value — not generic mass outreach.
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