Freelance Account Director

Company: Craft Agency Ltd
Apply for the Freelance Account Director
Location: London
Job Description:

Working with global brands across food & beverage on campaigns, this is a place that consistently delivers, and so we’re after a Freelance Account Director who can join this team and take the lead on a major FMCG portfolio, directing it through a critical three-month brand planning period.

The Role

You’ll own day-to-day management of a complex FMCG client portfolio spanning multiple brands and stakeholders. This means leading campaign delivery from briefing through execution, working directly with creative, strategy and project management teams while providing senior strategic shopper marketing guidance.

You’ll build and maintain relationships across multiple stakeholder groups, demonstrating real autonomy over individual work during brand planning and activation programmes. The role is designed for immediate impact: someone with recent shopper expertise who can hit critical deliverables from day one during this intensive planning window.

The Package

£55,000 – £60,000 pro rata or day rate structure

Hybrid working: 3 days in the studio

3-month Fixed Term Contract

Opportunity for repeat and long-term collaborations beyond initial contract

The Person

An experienced Account Director currently working within shopper marketing, with strong promotional expertise and recent hands‑on FMCG experience.

You’ve successfully delivered shopper campaigns across food & beverage, health & beauty or wider FMCG categories, either from specialist agencies or integrated agencies with strong shopper offerings.

You can manage complex client portfolios across multiple brands and stakeholders while providing strategic guidance and overseeing campaign delivery from briefing through execution.

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Posted: June 3rd, 2026