Bars Assistant Manager – Reds

Company: Butlin's
Apply for the Bars Assistant Manager – Reds
Location: Skegness
Job Description:

Bars Assistant Manager – Reds

Department: Bars & Shops

Employment Type: Permanent – Full Time

Location: Skegness

The Assistant Manager supports the effective day-to-day operation of a WET trade venue, ensuring the consistent implementation of standards, processes and plans set by the Manager.

You will:

  • Lead the team on the floor to deliver fast, friendly, safe service and consistent product quality.
  • Implement operational and commercial plans provided by the Manager to support venue performance.
  • Support stock controls, cellar routines, product care and compliance standards.
  • Use available insight (NPS, SPH, guest flow, team performance) to guide real time decisions that maintain great performance.
  • Demonstrate strong on floor leadership, modelling behaviours and coaching the team in the moment.

KPIs

  • Guest NPS (overall, speed of service, quality of serve)
  • ENPS & team engagement
  • Stock yield %, stock loss, line variances, waste & compliance
  • Revenue growth, SPH, Bserve volumes & category sales mix
  • Labour productivity and deployment accuracy
  • RPRPRT – Right People, Right Place, Right Time
  • Audit & compliance results (H&S, Licensing, Food Safety, Cellar Management, Cash & Stock Controls)
  • Team retention & development support

General Duties & Key Accountabilities

Guest Experience & Service Leadership (WET Focused)

  • Lead the delivery of a great guest experience in line with venue standards set by the Manager.
  • Manage guest flow on shift to reduce queue times and maintain a lively, well organised bar environment.
  • Ensure consistent product quality across draught, spirits, cocktails, hot beverages and premium serves.
  • Use guest feedback and NPS trends shared by the Manager to adjust real time service.
  • Be highly visible during all peak trading periods, leading by example and supporting the team on the floor.

Commercial, Stock & Business Performance

  • Line checks
  • Stock rotation & product care
  • Waste management
  • Cellar standards
  • Cash variance checking
  • Help implement yield improvement actions set by the Manager.
  • Support sales driving initiatives such as upselling, cross-selling, product placement, seasonal activation and driving Bserve adoption.
  • Ensure labour deployment matches the plan and respond to live changes in guest volume.
  • Ensure rotas created by the Manager are delivered effectively, with real time adjustments made when needed.
  • Contribute to promotional activity by ensuring team awareness and strong execution.

Team Leadership, Culture & Development

  • Lead the team day-to-day, ensuring clarity of expectations, strong communication and visible leadership.
  • Deliver induction, on shift coaching and training to new and existing team members.
  • Ensure team members are trained in product knowledge, pouring standards, cellar safety and responsible alcohol retailing.
  • Conduct 1:1s, PDP support and provide performance feedback as delegated by the Venue Manager.
  • Create clear daily and weekly objectives for Shift Managers to support operational delivery.
  • Rolemodel Butlin’s Values and Leadership Behaviours at all times.
  • Help build a multiskilled team capable of flexing across the resort through championing Team member plus.
  • Support retention by fostering a positive, supportive and inclusive working environment.

Operational Excellence, Safety & Compliance

  • Ensure full compliance with licensing legislation, Challenge policies, refusals logs and safe retailing expectations.
  • Maintain cellar standards including safety, product quality, gas handling and hygiene routines.
  • Ensure the venue remains audit ready at all times across
  • Bar cleanliness and organisation
  • Food safety (where applicable)
  • H&S and COSHH
  • Cash handling & stock holding.
  • Brand standards
  • Lead opening/closing routines and complete daily checks, escalating risks immediately.
  • Take full accountability for safe operations in the absence of the Manager.

Cross Resort Collaboration & Leadership

  • Support the Manager in liaising with Central teams on product range, promotions and yield objectives.
  • Build strong working relationships with peers and resort leaders.
  • Share best practice and support other venues when operational needs change.
  • Support the optimisation of Team Member Plus and labour utilisation across the resort.

Key Knowledge/Experience & Qualification Requirements

  • Experience in a Wet led bar, pub, nightclub or high volume hospitality venue.
  • Understanding of cellar management, stock controls and licensing law (training will be provided where required).
  • Strong service led leadership with experience coaching and supporting teams.
  • Confident communication skills with the ability to motivate and guide others.
  • Ability to remain calm, organised and effective during pressured trading periods.
  • Experience leading shifts or supervising an F&B team is desirable.
  • Strong problem solving ability with a proactive, hands on approach.
  • Capability to manage multiple priorities and adapt quickly to change.

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Posted: June 4th, 2026