Media Account Director – Job Description
Are you a passionate and experienced media expert ready to take your career to the next level? Join McCann Media in our Birmingham team and be at the forefront of planning and executing innovative media campaigns for a diverse portfolio of clients.
McCann Media is part of McCann, the UK’s largest integrated agency, and is driven by a shared purpose: to help brands play a meaningful role in people’s lives. As part of a global agency network, you will be part of a team that consistently pushes creative boundaries and embraces culture‑shaping work.
About the Role
You will take ownership of the strategic development of clients’ media recommendations, based on an in‑depth understanding of their market, competitors and customers. This includes a deep knowledge of all media channels (including digital) and the ability to identify actionable insights that unlock brief success and create compelling multi‑channel media solutions that excite clients and drive awareness.
As Media Account Director, you will be responsible for the day‑to‑day running of a number of clients, while managing and motivating a small team to deliver exceptional results, every time.
What You’ll Bring
- Experienced account lead, confident in handling day‑to‑day discussions and building successful relationships with senior client stakeholders
- Experience running international accounts and coordinating multiple market stakeholders
- Experience in media planning across a broad spectrum of categories, using media for brand activity, direct response or a mix of both
- Confident in making cross‑channel recommendations and understanding the interplay of multiple channels
- Leadership in owning a client brief and leading the strategic approach for media based on actionable insights
- Ability to discuss success metrics and recommend appropriate measurement
- Passion for media and awareness of latest developments and emerging opportunities within the media landscape
- Organised approach to managing timelines and internal/external stakeholders
- High standards for client‑facing documents (PPT decks, written documents, Excel schedules) with keen attention to detail
- Commercial acumen and confidence in discussing contractual terms with clients
- Ability to manage internal forecasting and oversee finance and billing processes
- Demonstrates a growth mindset, driving organic growth from existing clients or taking on new business challenges
- Collaborative and proactive, willing to support team initiatives
Please note this role requires one day per week (travel expended) in our London office.
Benefits
In addition to a competitive salary, we offer 28 days holiday (plus the opportunity to buy more), enhanced pension contributions, life assurance and additional benefits. We also provide industry‑leading training and development programmes and access to exclusive media partner features.
Equal Opportunity
We are committed to diversity and inclusion. Our culture is built on belonging, connection and shared purpose, and we strive to embed diversity in every aspect of our operations. We welcome applications from all backgrounds and perspectives.
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