Marketing Assistant to Marketing Manager

About the Role

We are looking for a highly organised, proactive, and tech-savvy Marketing Assistant to support the Marketing Manager across a wide range of day-to-day marketing activities.

This is a fast-paced role for someone who enjoys variety, learns quickly, communicates clearly, and is excited to work across digital marketing, automation, events, content, reporting, and operational coordination.

Key Responsibilities

Marketing & Campaign Support

• Assist with the creation and execution of email marketing campaigns and automated sequences
• Create WhatsApp campaign messages and automated sequences
• Support LinkedIn content creation, scheduling, publishing, and engagement activities
• Assist with the coordination and execution of marketing campaigns across multiple channels

CRM & Automation

• Support CRM management and marketing automation setup
• Work with platforms such as GoHighLevel
• Assist with workflow creation, automation, segmentation, tagging, and campaign optimisation
• Help identify opportunities to improve processes and reduce manual work through automation

Content & Design

• Create simple graphics, presentations, and marketing assets using Canva and/or Figma
• Prepare copy for communications, landing pages, scripts, emails, and marketing materials
• Assist with promotional materials, leaflets, merchandise, and print coordination
• Support content creation and repurposing across multiple platforms

Events & Webinar Support

• Assist with the technical organisation of webinars and online events
• Help coordinate logistics for in-person events and marketing activities
• Prepare presentations, event materials, registration pages, and follow-up communications

Reporting & Administrative Support

• Collect and organise weekly marketing data and performance metrics
• Prepare simple reports using platforms such as Google Analytics, CRM dashboards, and campaign tools
• Assist with research, competitor monitoring, and operational marketing tasks
• Provide general administrative and coordination support to the Marketing Manager

AI & Productivity Tools

• Use AI tools such as ChatGPT, Claude, Gemini, and other emerging platforms to support content creation, research, workflow optimisation, and marketing execution
• Stay up to date with new AI tools and identify opportunities to improve team productivity and marketing processes

Requirements

• Excellent written and spoken English
• Highly tech-savvy and comfortable learning new platforms quickly
• Strong experience using AI tools such as ChatGPT, Claude, or similar platforms
• Strong organisational skills and attention to detail
• Proactive attitude and ability to take initiative
• Fast and responsive communication, especially in Slack
• Ability to manage multiple tasks and priorities simultaneously
• Comfortable working independently in a remote and fast-moving environment

Preferred Skills & Experience

• Experience working with CRM systems and marketing automation tools
• Familiarity with email marketing platforms and workflow automation
• Experience with Canva and/or Figma
• Basic understanding of HTML email editing
• Experience with Google Analytics and marketing reporting
• Familiarity with LinkedIn as a marketing and content distribution platform
• Experience using AI-assisted workflows to improve content production, reporting, research, and operational efficiency
• Experience supporting webinars, events, or digital campaigns is a plus

Working Style

• Remote role, contract position, 40 hours per week
• Must have approximately 2 hours of overlap with the UK time zone
• Active participation and fast response times in Slack are expected
• Comfortable working in a fast-moving startup environment where priorities can change quickly
• Willingness to learn, adapt, and take ownership of tasks

DM at daria@planyourbaby.co.uk with a quick intro and CV. 

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