PR and Marketing Executive

Responsibilities

1. Managing the company’s social media channels and editorial content writing work.
2. Assisting the company’s sales and marketing and digital PR campaigns.
3. Carry out social media management, editorial content writing, sales and marketing, and digital PR duties as and when required.
4. Compiling and preparing PR, marketing and media reports, presentations, and correspondence.
5. Managing the company and director’s social media and other administrative tasks for the company and director.
6. Supporting the company and director on a day-to-day basis, and carry out ad hoc administration duties as and when required.
7. Capture, alert, and monitor important media, PR and marketing issues for the company and directors where follow up is required.
8. Weekly and monthly media, PR, and marketing reporting to the Director.
9. Assist in the management of multiple media, PR and marketing projects related to the diverse lines of business as assigned by the Director.
10. Building a contact list database of all the new and existing music websites/blogs, as well as building a contact list database of UK-wide radio presenters and radio producers of specialist radio shows and radio stations.
11. Building a contact list database of exciting new and emerging UK, European, American, and African artists that we can potentially turn into new online PR clients.
12. Managing databases of potential PR clients, online press, radio producers, presenters, and DJs.
13. Pitching digital PR services to potential clients.
14. Building relationships for WPGM PR with online press and radio contacts.
15. Monitoring and reporting on existing digital PR campaigns.
16. Capturing screenshots of all the blog/press coverage our UK online PR campaigns have garnered as well as each page link and collating this together for each campaign (remotely and digitally).
17. Social media updates about existing press campaigns.
18. Developing new markets and clientele for our new and existing PR services as well as new and existing media content.
19. Selling and marketing WPGM’s PR services and WPGM’s media platform to the right market (to artists, music executives, record labels; and to advertisers, sponsors, corporate clients).
20. Generate new ideas to drive PR client acquisition.
21. Seeking/securing sponsoring and advertising for our online media platforms and content.
22. Developing new markets and clientele for our PR services and media content, as well as leading marketing efforts for our PR services and media content.
23. Creating brand campaigns and promotional plans that significantly increase awareness of WPGM’s brand.
24. Identifying and implementing traditional and non-traditional opportunities to drive and expand engagement in our media content (by sponsors and advertisers) and PR services (by potential clients).
25. Developing and implementing marketing and communications strategies, activities, and campaigns to promote WPGM’s media and PR businesses including our content and services.
26. Generate new ideas to drive sponsorship/advertising and PR client acquisition.
27. Improving the presence of WPGM’s PR services and media brand within corporate brands globally.
28. Liaising and networking with a range of stakeholders including sponsors, advertisers, corporate PR clients and music PR clients.
29. Developing key media partnerships across digital, TV, Radio and Print to grow the WPGM brand image.
30. Achieving frequent, timely and positive media coverage across all available media for the WPGM brand.

Please note that this opportunity will be unpaid.

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