We are looking for a Strategy & Planning Assistant Manager for Marketing Platforms to support the Strategy & Planning team in driving digital transformation, marketing-technology adoption, and strategic planning efficiency across Pan-European Marketing Communications. The role provides a hands‑on opportunity to learn how business performance KPIs, data, and technology come together to improve marketing impact. It is a developmental position designed to build future capability in strategic project management, KPI analytics, and MarTech innovation. Though you won’t manage people in the role, you will partner with your manager and continue to deliver a high‑impact function, with exciting projects that enable better outcomes for the company. The role also supports B2B CRM areas in email customer retention activities for B2B businesses by coordinating with European business stakeholders, reviewing performance results and continuously improving its operation.
You will:
- Project Support & Coordination – Assist in planning, tracking, and reporting of strategic and MarTech initiatives (e.g., PXM onboarding, DAM Asset Hub, AI translation, automation tools).
- KPI & Performance Tracking – Learn and apply Sony’s business performance frameworks; help prepare dashboards linking marketing activities to ROI, efficiency and sales impact.
- Technology Enablement – Support implementation of new marketing platforms – testing, user feedback collection and training material preparation.
- Process Improvement – Help identify workflow bottlenecks, document processes and suggest simplification or automation opportunities.
- B2B CRM Support – Email set‑up in MSD system according to brief from business stakeholders; create/coordinate language variations for key European markets; provide email performance results; participate in eCRM strategy discussions and programs (if applicable).
You will bring:
- Strong interest in MarTech, data analytics and project management.
- Proficiency in Excel and PowerPoint; familiarity with Power BI advantageous.
- Analytical and structured thinking with attention to detail.
- Curiosity to learn systems such as Aprimo, Salsify, and AI tools (e.g., DeepL, Storyteq).
- Excellent communication skills in English; additional languages welcome.
Equal Opportunity
Sony Europe is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment regardless of race, colour, religion, gender, citizenship, ancestry, age, physical or mental disability, sexual orientation, gender identity, medical condition, or any other protected characteristics.
Disability Accommodation for Applicants to Sony Europe
Sony Europe will provide reasonable accommodation for any qualified individuals with disabilities in the application process. For reasonable accommodation requests, please contact us by email at AccommodationRequest@eu.sony.com.
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