Job Description
Media Planning Director working on New Business
London, Hybrid | 3-Month+ Contract | c.£450–£550/day
The Role
We’re a UK independent media planning agency and we’re looking for a sharp, senior media mind to lead on a new business pitch. This isn’t a role for someone who’s happy with “good enough”, we want someone who knows instinctively when a plan isn’t landing and has the confidence and craft to push until it does.
What You’ll Be Doing
New Business & Pitches
Leading media planning across agency pitches — building integrated plans across digital, social, search, programmatic, video, AV, audio, OOH, retail media and whatever’s emerging. You’ll translate client business challenges into audience-first thinking that connects to real outcomes, partner with strategy to make sure the media idea lands properly, and present it all with confidence to senior marketers.
Strategic Planning
Audience segmentation, consumer journey mapping, channel architecture — the full toolkit. You’ll bring in the right research and intelligence to back your recommendations, and you’ll know how to make the agency stand out in a competitive review.
Leadership & Collaboration
You’ll work across analytics, creative, investment, and growth teams, mentor junior planners, and help shape how we pitch and plan. You’ll also have a clear view on which opportunities are worth pursuing — and why.
What You’ll Bring
8–12+ years of media planning experience in an agency. You’ve led or played a major role in winning pitches. You understand how media, audiences, and marketing measurement actually work — not just in theory. You can turn complex data into a clear, persuasive story, and you’re comfortable doing it under pressure.
Familiarity with tools like GWI, YouGov, Nielsen, Comscore or similar is expected.
Experience in pharma, online entertainment or automotive is a bonus.
What Good Looks Like
Pitches won. Plans that connect business goals to measurable outcomes. A reputation for doing smart, integrated work.
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