CRM Manager
London Bridge – hybrid 3 days in office
Up to £48,000
This is a high impact CRM and lifecycle role focused on reducing churn at a critical point in the customer journey. You will own payment related communications end to end, shaping strategy and seeing clear, measurable impact across a large subscriber base.
The Company
They are a large, subscription led organisation operating at significant scale, with well known digital products and a strong focus on customer retention. The business invests heavily in CRM, data and lifecycle marketing, with close collaboration across marketing, product, technology and design teams.
The Role
- Own the end of lifecycle payment journey, focusing on failed, expired and declined payments.
- Design and optimise communication strategies to reduce churn and improve subscriber experience.
- Segment customers and define targeting and messaging strategies across channels.
- Lead testing across messaging, timing and segments to understand what drives recovery.
- Work strategically with CRM managers, designers and developers, with execution supported by the wider team.
- Contribute to future lifecycle and win back initiatives as the role evolves.
Your Skills & Experience
- Strong commercial experience within subscription or recurring revenue models.
- Background in CRM, lifecycle or retention marketing with a strategic mindset.
- Experience working with CRM platforms or CDPs such as Braze, Adobe or similar.
- Confident using customer data to inform targeting, testing and decision making.
- Comfortable working with multiple stakeholders across marketing, product and tech.
What They Offer
- Salary of £48,000.
- Hybrid working, three days per week in the office.
- Private medical insurance, generous pension and enhanced parental leave.
- 25 days holiday plus bank holidays and volunteering days.
- Strong learning, development and wellbeing benefits.
How to Apply
Apply to learn more about this strategic lifecycle opportunity and the impact you could make.
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