Bonus / OTE
Up to10% annual performance bonus, linked to delivery against agreed income and communications targets
Reports to
Chief Executive Officer
About Us
The AVOCADO Foundation is a UK charity that operates in the UK and overseas. We are on a mission to eradicate the economic inequalities experienced by youth, entrepreneurs and non-profit organisations from underrepresented communities. We envision a world where no one is poor because of the colour of their skin or their ethnicity.
The Role
We areseekinga strategic and delivery-focusedHead of Fundraising & Communicationsto lead income generation and external communications at a pivotal stage of organisationalgrowth.
This role hasclear accountability for delivering agreed fundraising income targets, alongside responsibility for setting and leading theorganisation’s communications strategy, brandnarrativeand stakeholder engagement. You will translate ambition into funded activity, ensuring income, impact and messaging are tightly aligned.
This is a hands‑on senior leadership role, suited to someone who can both setstrategy and deliver results. It is a growth role, with scope to scale in responsibility and remuneration as income performance strengthens.
Key Responsibilities
- Lead and deliver a multi-year fundraising strategy withclear annual income targets.
- Own responsibility for delivering income from trusts & foundations, corporate partnerships and strategic opportunities.
- Manage andprioritisethe funding pipeline to ensuretimely, high-quality submissions and strong conversion rates.
- Build,stewardand convert relationships with funders and partners into secured, sustainable income.
- Track performance against income targets and report regularly to the CEO and Trustees.
Note: day-to-day delivery of individual giving, memberships and trading activity sits with the Sales & Marketing Officer, under this role’s strategic direction.
Communications & Brand Leadership
- Set and deliver theorganisation’s communications strategy in support of fundraising and growth objectives.
- Ensure all external messaging strengthens credibility,visibilityand funder confidence.
- Act as senior editorial lead on campaigns, fundingnarrativesand organisationalmessaging.
Campaigns, Marketing & Audience Growth
- Lead integrated fundraising and communications campaigns withdefined performance targets.
- Ensure marketing activity directly supports income delivery,engagementand reputation-building.
- Use insight, impact dataand performance metrics to refine campaigns and improve results over time.
Leadership, Impact & Accountability
- Linemanagethe Impact, Fundraising & Communications team, setting clear objectivesand delivery expectations.
- Ensure high-quality impact data, learning and reporting underpin fundraising, communicationsand bids.
- Work closely with Finance,Programmesand Operations to ensure income delivery is realistic, evidence-led and aligned to organisationalpriorities.
- Contribute to SLT decision-making,organisationalplanningand performance reviews.
Governance & Standards
- Ensure fundraising and communications activitycomplies with Charity Commission guidance, data protection requirements and ethical fundraising standards.
Bonus / OTE
Up to10% annual bonus, payable based on:
- Delivery against agreed fundraising income targets
- Quality,sustainabilityand diversification of income secured
- Achievement of agreed communications and campaign KPIs
Working Conditions
This is a hybrid role based in The AVOCADO Foundation’s London office as required, and from home. Regular attendance at meetings is expected. Evening and occasional weekend work will be required.
The job description may be updated from time to time with other duties and responsibilities to meet the evolving needs of the organisation. It is not intended to be rigid or inflexible but should be regarded as providing guidelines within which you are expected to work.
The Charity operates an entire shutdown each year in August and December and requires all employees to take annual leave to cover this period of time. This period is not in addition to annual leave entitlement, so employees need to retain sufficient annual leave to cover this period. It is the employee’s responsibility to ensure that sufficient annual leave entitlement remains each year available for this period. Employees who do not have sufficient entitlement remaining should speak to their line manager about other available options.
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