Company Description
Influential UK is the next evolution in creator‑led growth. Connecting Publicis Groupe’s global scale with Influential’s proprietary AI and conversion technology, we deliver what no other agency can: Truly connected influencer and media strategies, and creator‑led campaigns that influence real‑world outcomes.
Our team exists within one of the world’s largest agency networks, we combine agility, teamwork, and entrepreneurial spirit with the backing, reach and capabilities of a global powerhouse – allowing us to build faster, think without limits, and set new standards for the industry.
To influence culture, our team must reflect it. We’re looking for people obsessed with the intersection of social and creator culture, who bring a unique perspective and point of view, to help us create award‑winning work for the world’s most iconic brands like Mars, Coty, Disney, and Sky.
Ready to help us build the UK’s leader in influencer marketing?
Overview
We’re looking for a Strategy & Creative Partner to join the leadership team — owning the strategic and creative engine of the business and shaping how influencer strategy drives brand growth.
This is a key hire for someone who wants to define the future of influencer‑led brand thinking, not just deliver campaigns.
Responsibilities
What you’ll be doing:
- Lead the strategy & creative function, setting the vision and standard across client work and pitches
- Own strategic quality and storytelling on major pitches, driving improved win rates
- Oversee strategic output across key clients, ensuring consistent, high‑quality thinking
- Define Influential UK’s strategic point of view on creators, platforms and culture
- Build and implement governance, frameworks and best practice across the function
- Lead, develop and inspire a high‑performing strategy team
- Partner closely with Client Services, Activation and Growth teams to drive commercial success
Qualifications
What we’re looking for:
- Deep experience in influencer marketing strategy and creative leadership
- Proven track record of winning business through ideas
- Strong understanding of creator ecosystems, platforms and content formats
- Experience leading and developing high‑performing strategy teams
- A clear and confident point of view on the future of influencer marketing
Why join Influential UK?
- Opportunity to shape a fast‑growing, high‑impact business
- True leadership scope with visibility across Publicis Groupe
- Chance to define a best‑in‑class strategy function
- Influence how brands connect with culture through creators
Additional Information
Influential offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including:
Publicis Groupe works primarily from the office or our clients’ office four days per week.
Influential is proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.
We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs – for example, related to disability, neurodivergence, or a health condition – please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.
Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change – building a culture where everyone feels seen, respected, and genuinely included.
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