Director, AI-Driven Insights & Measurement – EU

WPP Media is seeking a Director of Insights & Measurement for Prime Video EU to provide high-impact analytics and lead AI development. This 12-month fixed-term contract based in London demands a blend of strategic oversight and innovative measurement methods, ensuring effective media analysis and reporting across the EU portfolio.

The successful candidate will own the PCA framework, integrate diverse data sources, and lead measurement innovations in collaboration with internal teams while fulfilling a critical role in transforming insights into actionable recommendations for future campaigns.

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