Premium Sales Executive – EMEA
Location: London, EMEA
Reports To: Director, Premium Sales – EMEA
Employment Type: Full‑Time
TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. On Location is its global leader in premium experiential hospitality.
Position Summary
The Premium Sales Executive – EMEA is responsible for driving revenue through the sale of premium hospitality packages and ticket‑inclusive experiences for the LA28 Olympic & Paralympic Games within defined EMEA target markets. The role focuses on closing business via inbound lead conversion and proactive outbound sales activity.
Key Responsibilities
- Generate sales and revenue by closing premium hospitality and ticket‑inclusive experiences across assigned EMEA territories and target markets.
- Achieve and exceed individual revenue targets through inbound lead conversion and proactive outbound prospecting.
- Drive deals to close through needs discovery, solution positioning, objection handling, and negotiation.
- Respond promptly to inbound inquiries and execute structured outbound sales campaigns to targeted companies, accounts, and high‑net‑worth prospects.
- Build and maintain a strong sales pipeline, prioritizing high‑probability opportunities.
- Develop deep understanding of assigned EMEA markets and execute market‑specific sales strategies aligned with regional revenue objectives.
- Build trusted advisor relationships and deliver compelling presentations and proposals.
- Ensure a seamless handoff to service and delivery teams following deal close.
- Own the full sales cycle from initial contact through contract execution and deposit/payment collection, documenting activities, forecasts, and deal stages in CRM tools.
- Provide regular pipeline, forecast, and performance reporting to sales leadership.
- Work cross‑functionally with global premium sales leadership, operations, and fulfillment teams.
Qualifications
- Bachelor’s degree in Business, Marketing, Sports Management, or related field.
- 3–5+ years of proven closing experience in sales, ideally within sports, hospitality, travel, luxury, or live events.
- Demonstrated success in inbound lead conversion and outbound prospecting within international or multi‑market environments.
- Experience selling high‑value, premium or complex products to senior decision‑makers.
- Strong CRM proficiency and pipeline management discipline.
- Ability to operate independently across time zones and manage a geographically diverse client base.
- Willingness to work non‑traditional hours to support EMEA markets and global sales needs.
Skills & Attributes
- Highly results‑oriented with a strong closing mindset.
- Confident communicator and negotiator with executive presence.
- Organized, data‑driven, and comfortable managing multiple deals at various stages.
- Culturally aware with the ability to adapt sales approaches across EMEA markets.
- Thrives in a fast‑paced, target‑driven environment.
Equal Opportunity Employer Statement
TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non‑discrimination in employment. TKO makes employment decisions based on merit and qualifications, without consideration of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state, or local laws governing non‑discrimination in employment in every location where the company has facilities. TKO also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws.
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