The Gurkha Welfare Trust |Salisbury | £40,000-£43,000
If you’re a driven individual giving professional looking for a role with real strategic weight, and a cause that will genuinely move you, this is could be the perfect next role for you.
The Gurkha Welfare Trust has supported Gurkha veterans and their families in Nepal for nearly 60 years. Gurkhas have served in the British Army for more than 200 years as soldiers of extraordinary courage and loyalty. When their service ends, we make sure they are not forgotten. We deliver financial aid, medical support, clean water, education and housing through 21 Area Welfare Centres in Nepal and India.
Our UK fundraising team is based in Salisbury, and this is a key role within it.
The opportunity
You will lead the Trust’s acquisition programme; growing our donor base across direct mail, digital, telephone and mid-value channels. This is not a delivery‑only role. You will shape strategy, manage agency relationships, own the new donor welcome journey, and work closely with the Individual Giving Manager (Stewardship) to ensure every new supporter is set up for a long‑term relationship with us.
There is also something this role offers that very few can: the chance to visit Nepal and see, first‑hand, the difference your fundraising makes.
What you will be doing
- Developing and implementing acquisition strategy
- Managing the conversion of one‑off donors to regular givers
- Developing and owning the new donor welcome journey
- Monitoring campaign performance, collaborating with creative agencies, and continually testing and refining to optimise results
- Managing income and expenditure budgets with support from the Head of Fundraising
- Working with the Legacy Administration team on legacy marketing for new and existing donors
- Ensuring all campaigns comply with GDPR, Gift Aid and data protection requirements
What we’re looking for
- A proven track record in individual giving or direct marketing; hitting targets, managing budgets, delivering campaigns
- Experience across omnichannel acquisition: mail, digital, telephone
- Strong analytical instincts; you use data to make decisions, not just report on them
- Good creative judgement and confidence working with external agencies
- Solid knowledge of GDPR and Gift Aid in a fundraising context
- A collaborative, can‑do approach and genuine commitment to the cause
What’s on offer
- Up to 10% employer pension contribution
- Enhanced maternity and paternity pay
- Trips to Nepal to see the Trust’s work first‑hand
- Hybrid working from our Salisbury office
- 25 days annual leave plus Bank Holidays, EAP, free parking
Location
Salisbury
Contract
Permanent
Deadline
Midday, Monday 13 July 2026
We want you to have every opportunity to demonstrate your skills, ability, and potential. Please inform us if you require any assistance or adjustment to help ensure the application process works for you.
We are an inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We believe that greater diversity leads to greater results for the charities we work with, and we maintain legal obligations in relation to gender identity, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation, disability and age.
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