Regional Sales Manager

Company: Innovo Global Talent
Apply for the Regional Sales Manager
Location: Leeds
Job Description:

Sales Manager – Lighting & Specification (Leeds & Yorkshire)

Location: Leeds / Yorkshire Region Type: Full‑time, Permanent Sector: Lighting, Lighting Controls, Automation, Technical Specification Sales

The Role in a Sentence

Own and grow one of the warmest, most positive regions in the UK lighting market. Drive both existing accounts and new business across consultants, contractors, end‑users and specifiers, representing a high‑quality technical lighting and controls portfolio.

Why We’re Hiring

Yorkshire is a high‑performing region with strong relationships, repeat business and active specification pipelines. We’re investing in a Sales Manager who can deepen these relationships, expand our footprint, and convert new opportunities across commercial, industrial and public‑sector projects. This is not a cold‑start territory — it’s a warm, engaged customer base ready for someone who can elevate it further.

What You’ll Do

  • Grow the region: Manage and expand a warm territory with strong existing customers, while strategically developing new accounts.
  • Drive specification: Win specifications with lighting designers, M&E consultants, architects, contractors and end‑clients.
  • Technical selling: Position our lighting, lighting controls and automation‑ready solutions with confidence, clarity and commercial impact.
  • Pipeline ownership: Build, track and convert project pipelines across commercial, industrial, education, retail and public‑sector sectors.
  • Customer engagement: Deliver face‑to‑face meetings, site visits, CPDs, demos and technical presentations.
  • Cross‑functional collaboration: Work closely with internal design, technical and project teams to ensure smooth delivery and customer satisfaction.
  • Market intelligence: Feed insights back into product, marketing and leadership to support continuous improvement and competitive positioning.

Essential Experience

We’re looking for a proven technical sales professional with:

  • Lighting industry experience — ideally specification‑led (architectural, commercial, industrial or exterior).
  • OR technical product sales with a specification focus (lighting controls, building automation, smart systems, electrical products, sensors, IoT).
  • Strong relationships across consultants, contractors and specifiers in the region.
  • A track record of growing a territory and converting project‑based opportunities.
  • Ability to understand technical product features and translate them into customer value.
  • Confident communication, presentation and relationship‑building skills.

Desirable

  • Experience delivering CPDs or technical presentations.
  • Knowledge of DALI, KNX, BACnet, or lighting control ecosystems.
  • Understanding of building automation, smart buildings or energy‑efficiency technologies.
  • Existing network across Yorkshire’s M&E consultants, architects and contractors.

What This Role Is Not

  • Not a cold‑start
  • Not a transactional “box‑shifting” job — this is project‑based, specification‑led technical selling.
  • Not a pure account management role — growth mindset required.

The Person Who Thrives Here

Someone who is commercially sharp, technically confident, relationship‑driven and energised by a warm region with huge potential. You enjoy being out with customers, influencing specifications, and winning projects through expertise rather than discounts.

Posted: July 5th, 2026