Sales Representative (Heavy Equipment)

Key Responsibilities

• Develop and maintain relationships with new and existing customers.
• Identify sales opportunities and generate new business leads.
• Promote and sell forklifts, warehouse equipment, and heavy machinery products.
• Conduct customer visits, site surveys, and product presentations.
• Prepare quotations, proposals, and tender documents.
• Negotiate pricing, contract terms, and sales agreements.
• Coordinate with technical and service teams to ensure customer satisfaction.
• Monitor market trends, competitor activities, and customer requirements.
• Achieve monthly, quarterly, and annual sales targets.
• Follow up on payments and support accounts receivable collection when required.
• Maintain accurate sales records and reports in the CRM system.

Requirements

• Bachelor’s Degree or Diploma in Business, Marketing, Engineering, or a related field.
• Minimum 2–5 years of sales experience in:
• Heavy Equipment
• Forklift / Material Handling Equipment
• Construction Machinery
• Industrial Equipment
• Warehouse Solutions
• Strong network within manufacturing, logistics, warehousing, construction, or mining industries is preferred.
• Excellent communication, negotiation, and presentation skills.
• Self-motivated with strong business development abilities.
• Able to work independently and travel frequently for client visits.

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