We are seeking an experienced and strategic fundraising leader to join Engagement & Fundraising team as Associate Head of Mass Participation Fundraising. This is an exciting opportunity to lead a high performing team responsible for developing and growing a diverse portfolio of supporter led fundraising products and experiences.
Reporting to the Head of Supporter Led Fundraising, you will play a key leadership role in shaping and delivering ambitious income growth strategies across mass participation fundraising.
You will oversee a portfolio including third party challenge events, community and DIY fundraising, and schools fundraising, ensuring participants receive an exceptional supporter experience while maximising fundraising income.
About the Role
As a member of the fundraising leadership team, you will:
- Lead and develop a diverse fundraising team, creating a culture of high performance, innovation, and collaboration.
- Drive income growth across multiple mass participation fundraising streams.
- Develop and implement acquisition, stewardship, and retention strategies that deepen supporter engagement and lifetime value.
- Oversee significant income and expenditure budgets, ensuring robust forecasting, performance monitoring, and financial accountability.
- Identify new opportunities for portfolio growth through market insight, innovation, and supporter-focused product development.
- Manage key relationships with agencies, suppliers, and external partners to deliver excellent supporter experiences and commercial outcomes.
- Collaborate with colleagues across marketing, communications, technology, data, and service delivery teams to optimise supporter journeys and fundraising performance.
- Champion a supporter centric approach, ensuring participants are effectively engaged and nurtured into long-term supporters.
About You
You will be a strategic and commercially minded fundraising professional with a track record of delivering income growth through participation based fundraising, events, community fundraising, schools engagement, or related sectors.
You will bring:
- Proven leadership experience driving growth in fundraising, events, community engagement, participation programmes, or comparable commercial environments.
- Strong strategic planning skills and the ability to identify and capitalise on new growth opportunities.
- Significant experience managing budgets, financial planning, and performance forecasting.
- Knowledge of supporter or customer acquisition strategies and integrated marketing approaches.
- Experience leading, motivating, and developing diverse and geographically dispersed teams.
- Excellent stakeholder management and influencing skills, including experience presenting to senior leaders and external audiences.
- Experience managing agency and supplier relationships, including performance management and service delivery.
- Outstanding communication skills, with the ability to articulate complex ideas, proposals, and business cases clearly and persuasively.
- A collaborative and innovative approach, with a passion for developing teams and achieving ambitious goals.
Salary & Benefits
- Salary: £48,748 – £54,164, plus allowances where applicable (London Weighting £3,366/home-based allowance £500 a year)
- Contract type: 12 months FTC,
- Location: London, flexible: hybrid working with 1 day a week or every 2-3 weeks in London office
Recruitment process: Cv and Supporting Statement to Dagmara.depaula@harrishill.co.uk
If this sounds like you, then please do get in touch ASAP!
As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.
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