Marketing Data Analyst
London | £80,000 + Benefits | Hybrid (3 days in office)
This is a unique opportunity to join a highly regarded digital-first business in a role focused on marketing and customer analytics. Sitting within an established analytics function, you will work closely with performance marketing stakeholders to drive insight, optimise campaigns and influence commercial decisions. The role offers strong exposure to senior stakeholders and the chance to work with large-scale customer data in a fast-moving environment.
The Company
They are a global, technology‑led business with a strong digital presence and a long‑standing reputation for innovation. With a large and diverse customer base, they generate significant volumes of behavioural and marketing data that underpin decision making across the organisation. Data and analytics are central to their strategy, with continued investment in tools, people and capability. The business offers a collaborative and fast‑paced culture, distinct from traditional organisations in its sector.
The Role
- Analyse marketing campaign performance across digital channels to deliver actionable insights
- Support customer acquisition, retention and engagement strategies through data‑driven recommendations
- Partner closely with performance marketing teams to optimise campaigns and improve ROI
- Design and evaluate A/B tests and experimentation frameworks
- Build dashboards and automate reporting to enable self‑service analytics
- Act as a key point of contact for marketing analytics, supporting stakeholders with data‑driven decision making
- Collaborate with product, engineering and analytics teams to improve data capabilities
Your Skills & Experience
- Strong SQL capability, including experience working with large datasets
- Commercial experience in marketing analytics, particularly digital performance marketing
- Hands‑on experience with A/B testing and experimentation
- Familiarity with tools such as Google Analytics or similar web analytics platforms
- Ability to translate data into clear insights for non‑technical stakeholders
- Experience working in a technology‑led, digital or high‑growth environment
- Exposure to modern data tools such as DBT is beneficial but not essential
What They Offer
- Salary of £80,000
- 12 percent flexible benefits allowance
- Hybrid working with three days per week in the office
- Modern central London office location
- Opportunity to influence senior stakeholders and shape marketing analytics strategy
- Exposure to a growing analytics function with potential longer‑term opportunities
How to Apply
If you are interested in this Marketing Data Analyst role, please apply with your CV and we will be in touch to discuss further.
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