Digital Content, Communications and Engagement Apprentice – Level 3

Digital Content, Communications and Engagement Apprentice – Level 3

We’re looking for someone who enjoys storytelling through digital content—including writing, social media, photography, video and other creative formats—and wants to turn that passion into a career.

What you’ll do at work

• Support the planning and delivery of communications, engagement activities and marketing campaigns.
• Interpret briefs, brand guidelines and campaign objectives to develop effective content plans.
• Conduct audience research and analyse insights to guide content and campaign decisions.
• Create, source and edit engaging written, visual and audio content across a range of channels.
• Proofread and quality‑check content to ensure accuracy, accessibility and alignment with brand standards.
• Maintain and manage content securely using approved systems and tools.
• Provide administrative support, including organising meetings, maintaining records and coordinating team activities.

Training

• Research ideas and concepts to meet the brief.
• Evaluate brand requirements and guidelines.
• Prepare mood boards and visual aids for content creation.
• Present ideas, pitches and proposals for creative content.
• Storyboard and outline scripts for content.
• Interpret data, consider its integrity and use it to inform content.
• Develop accessible written content for different platforms and devices.
• Apply best practice and inclusive language when creating content.
• Write and edit copy or scripts for use on different channels and platforms.
• Create or capture visuals and audio using standard packages and equipment.
• Source, obtain and prepare media assets for use; adapt and edit using industry standard packages.
• Use industry standard tools and content management systems to organise, structure and label content.
• Identify and recommend appropriate platforms or channels for media campaigns.
• Develop and maintain effective working relationships with clients, colleagues and suppliers.
• Engage and respond with audiences through social media and adapt content to evolving circumstances.
• Monitor user experience to maximise engagement.
• Analyse audience segmentation and data to tailor content.
• Use lessons learned to evaluate success and improve future campaigns.
• Plan continuing professional development to support current and future training needs.
• Operate effectively within production workflow to meet timelines.

Requirements

• 5 GCSEs at Grade 4/C or above, including Maths and English.
• Experienced in the use of IT such as e‑mail, Word, Excel and social media platforms.
• Ability to attend Cornwall College, Camborne for college sessions.
• Commitment to completing a Level 3 Content Creator Apprenticeship and continuing personal development.

Skills

• Analytical skills
• Logical thinking
• Creative thinking
• Initiative and self‑motivation

Benefits

• Permanent contract upon successful completion of the apprenticeship and regular reviews.
• Competitive salary and professional training programme designed to help you reach your full potential.
• Mentoring by experienced colleagues across the business.
• Opportunity to develop practical skills in content creation, digital engagement and communications.

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