£33,622 to £36,863 per annum (Inclusive of London Supplement)
This is an opportunity to join our Individual Giving team as a Welcome Officer, supporting the first 12 months of a supporter’s journey with us. This role is a single position within the Welcome function, which plays a critical part in shaping early engagement and setting the tone for long‑term relationships. You’ll help deliver structured, well‑planned communications that introduce supporters to RBL in a way that feels relevant, timely and consistent across all touchpoints, working within a wider journey‑led approach across fundraising.
Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life.
Working closely with managers, planning teams, data colleagues and agency partners, you’ll turn strategy and insight into clear, well‑executed welcome journeys. Your work will involve planning, briefing and delivering campaigns, ensuring activity is coordinated, properly signed off and aligned with wider acquisition and growth activity. You’ll analyse early supporter behaviour, use data and performance insight to refine activity, and ensure every interaction builds confidence, clarity and connection.
This role suits someone who is organised, comfortable working at pace, and confident managing multiple deadlines and stakeholders. You’ll need to communicate clearly, keep delivery on track and work within structured processes while contributing to continuous improvement in how we engage new supporters. You’ll bring a practical, detail‑focused approach to execute planned welcome activity effectively, building strong foundations for long‑term supporter relationships.
You will be contracted to our Haig House hub with a minimum expectation of two days per week working in person at the hub and flexibility to work remotely when not on site.
Employee benefits include:
- 28 days paid holiday (plus bank holidays) increasing with service, with optional annual leave purchase scheme of up to 5 working days
- Enhanced paid maternity, paternity and adoption leave
- Generous pension contributions, with Employer contributions ranging from 6% to 10%
- Flexible working options may be available, depending on your role
- Employee Assistance Programme providing confidential counselling, financial and legal advice
- Courses delivered by learning specialists to support your development goals and objectives
- Opportunities to volunteer
- Travel loans, Cycle to Work and other benefits
RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics.
As part of our commitment to inclusion, we offer interview schemes for candidates who declare an Armed Forces connection and/or a disability. However, candidates are only eligible for this scheme if their application clearly demonstrates that they meet all of the essential criteria listed in the Person Specification for the role.
About Us
Since 1921, the Royal British Legion has been dedicated to supporting members of the Armed Forces community, and we will continue to be there for as long as we are needed, ensuring their unique contribution is never forgotten.
As the UK’s largest Armed Forces charity, we are proud to have over 180,000 members, 110,000 volunteers, 1,900 employees, and a wide network of partners and charities working together to provide lifelong support, whatever the need and whenever it is required.
We are committed to supporting our people through flexible and hybrid working where possible, a strong focus on wellbeing, and opportunities to develop skills and grow careers while making a meaningful impact.
Visit our Careers Page to discover more about the Royal British Legion, including our departments, employee benefits, values, candidate guidance, and the strategy that underpins our work and impact.
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