Director, Product Marketing Structurer

Overview

We are looking for a VP or Director to join our Multi‑Asset Structuring team in London. This role will be responsible for supervising and executing all marketing‑related activities supporting structuring and sales efforts across Global Markets, driving the firm’s top priorities as they evolve.

What will you do?

• Align with business objectives and product strategy to create go‑to‑market plans, using knowledge of products, market, customers and competitors to develop marketing initiatives that clearly communicate the unique value our products bring to clients.
• Act as a strategic partner to Global Markets Sales and Relationship Management, working on various projects and diving into important initiatives that impact the RBCCM globally.
• Work on cross‑functional teams with senior‑level business partners to execute strategic initiatives.
• Develop presentations on various marketing initiatives and programs to share with RBCCM leadership and other internal and external partners.
• Collaborate across businesses to develop product positioning, messaging and cross‑channel marketing campaigns.
• Work with analytics to assess the effectiveness of marketing efforts.
• Develop marketing product‑related content for multi‑channel campaigns across a wide variety of media, including brochures, pitch books, websites, videos, podcasts, email campaigns, presentations, and events.
• Deliver creative, compelling and innovative marketing ideas that enhance positioning and impact of global marketing initiatives to drive revenue.
• Manage asset development with internal creative teams or external agencies to ensure deliverables and deadlines are met.
• Identify, escalate and remediate issues that could directly or indirectly lead to the unfair treatment of customers and that could affect the firm’s obligations to deliver good outcomes for retail clients in accordance with the FCA Consumer Duty Principle (where applicable).

What do you need to succeed?

Must‑have

• Significant experience in Financial Services Marketing or Management Consulting; prior experience with Capital Markets preferred.
• Good understanding of financial products.
• Strategic mindset with the ability to think creatively and tactically to drive business outcomes.
• Strong writing and presentation skills.
• Strong project management skills with experience in driving consensus across a large number of stakeholders.
• Ability to navigate effectively ambiguous situations and be resourceful and solutions‑oriented.
• Proven experience working in a fast‑paced environment while still maintaining strong attention to detail.
• Ability to analyze and synthesize data to deliver meaningful insights to drive business decision‑making.
• Team player mindset, and ability to adapt to the needs of the team as they shift.
• Expert proficiency in Microsoft Office (PowerPoint, Excel, Word).

What is in it for you?

• A comprehensive Total Rewards Program including bonuses, flexible benefits and competitive compensation.
• Leaders who support your development through coaching and managing opportunities.
• Opportunities to work with the best in the field.
• Ability to make a difference and lasting impact.
• Work in a dynamic, collaborative, progressive, and high‑performing team.
• A world‑class training program in financial services.

#J-18808-Ljbffr…