Are you excited by AI and have been using these tools for data analysis and tailoring CRM campaigns?!
We are looking for a Graduate with 2-3 years B2B work experience in Digital Marketing. We are working with a fast‑moving, globally active business operating across Europe, the USA and Asia. They need a commercially sharp Digital Marketer with CRM experience who knows how to turn data into results, and who’s already using AI to work smarter.
You’ll own campaigns end‑to‑end: segmenting a global contact database of nearly half a million B2B contacts.
Key responsibilities for this AI & CRM Marketing Executive job:
- Building and executing AI‑powered, hyper‑segmented campaigns across a large buyer and prospect database, segmented by industry, geography, behaviour and asset type, ensuring campaigns are targeted and every message reaches the right company at the right time
- Running large‑scale email marketing through platforms, with a focus on list growth, data acquisition and performance
- Managing Google Ads campaigns from brief to optimisation, using automation and analytics to maximise ROI, working with an external agency
- Using CRM and data tools to manage, segment and enrich contact data, including SIC/NAICS code research to identify and target new prospect pools
- Applying predictive analytics to interpret audience interest forecasts and shape campaign timing and strategy
- Presenting performance data into compelling visual stories using AI‑assisted tools
Requirements for this role:
- At least 2-3 years in a B2B CRM role with some knowledge of Paid Media and SEO
- Proven skills in using AI tools
- Strong CRM and database management skills; proven skills working with large, complex contact lists and making segmentation decisions
- Track record running high‑volume email campaigns with measurable results
- Google Ads / PPC experience, including planning, execution and ongoing optimisation
- Solid social media marketing across LinkedIn, Facebook and Instagram
- SEO experience, including keyword research, on‑page optimisation and link building
- GDPR‑aware and confident handling data responsibly across international markets
The company offer excellent benefits and a chance to develop this new position in their marketing team. Please note this job is office based in central Brighton, hybrid working only after 6 months, and then for 1 day per week.
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