Area Sales Engineer – Industrial Electric Automation (East Anglia, potentially over to Leicester and Coventry)
Are you passionate about industrial electrical automation, pneumatics and associated technology delivering intelligent engineering solutions?
I am looking for an experienced Area Sales Engineer (Living in East Anglia, Coventry or Leicester) to join a leading industrial automation company, where you’ll combine your technical expertise with a consultative sales approach to support customers, covering the OEM / large customer base within the East Anglia area.
This role focuses on delivering high-value Electrical Automation solutions, strengthening long-term partnerships, and driving sustainable growth.
To be considered for this opportunity, the successful candidate must be a Full UK Citizen, and must have significant experience in electric automation technology.
Your Role
As Area Sales Engineer, you will act as a trusted advisor to OEM customers and large users, helping them optimise their processes through innovative automation solutions.
- Develop and grow relationships with key industrial customers, or the OEM customer base.
- Support customers in identifying, designing, and implementing automation solutions
- Drive sales growth and identify new opportunities
- Deliver value-based, solution-oriented sales rather than product-only approaches
- Collaborate with internal teams to provide technically and commercially robust solutions
- Contribute to joint business planning and market development initiatives
- Act as the face of the business, representing a strong, innovative automation brand
Your Technical Expertise
You will bring a strong foundation in industrial automation and Electrical Automation, with particular focus on:
- PLC control technology and electrical systems
- Servo drive technologies, stepper motor control and electrical automation
- Handling solutions including pneumatics, electrical drive cylinders and associated drives
What You Bring
- Experience in industrial electrical automation, pneumatics and control systems
- A consultative, solution-oriented sales mindset
- Strong communication skills with the ability to influence technical and commercial stakeholders
- Ability to understand customer processes and translate them into automation solutions
- Proactive, self-driven approach with a focus on results and customer value
- Comfortable working independently and as part of a collaborative team
Why Join?
- Work with cutting-edge automation and electrical automation technology
- Be part of a business focused on innovation, efficiency, and customer success
- Opportunity to influence customer processes and deliver real engineering value
- Strong opportunities for personal and professional development
Requirements
- Degree/HNC or equivalent experience in Electrical, Electronic, or Mechatronics Engineering
- Experience within industrial electrical automation or technical sales
- Full driving licence and willingness to travel
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