Business: Gassed On Track / Gassed Group
Salary: £35,000 to £45,000 base, depending on experience
OTE: £65,000 to £100,000+ based on performance
Location: UK-based, flexible/hybrid, with travel for meetings, partner activations and events
Contract: Full-time
Progression: Pathway to Head of Commercial Partnerships
Build the commercial engine behind one of the UK’s most exciting Automotive and Motorsport culture events.
Gassed On Track is looking for a commercially driven Commercial Partnerships Lead to help grow sponsorship and brand partnership revenue across Gassed On Track and the wider Gassed Group platform.
This is a founding commercial hire, working directly with the Directors to shape the commercial strategy, build the partner pipeline, open new brand conversations, develop proposals, negotiate deals and help take Gassed On Track into its next stage of growth.
This is not a passive account management role. We are looking for someone who can create opportunities, sell confidently, think commercially and take ownership of a revenue target.
About Gassed On Track
Gassed On Track is a fast-growing automotive and motorsport culture event hosted at Silverstone.
The event brings together live track action, high-performance cars, creators, motorsport displays, lifestyle brands, trade partners, hospitality, content, community and entertainment.
Our ambition is to build a next-generation automotive, motorsport and performance lifestyle festival that combines high-performance cars, live track action, gaming, aviation and genuine enthusiast audiences.
Following another successful event, we are now building towards Gassed On Track 2027 and beyond.
The Opportunity
You will be responsible for helping grow sponsorship and partnership revenue materially beyond the current founder-led baseline.
The role will focus on identifying relevant brands, building a qualified pipeline, creating tailored proposals, selling sponsorship opportunities, negotiating deals, managing CRM and supporting long-term partner growth.
Alongside Gassed On Track, the role will also support future commercial partnership opportunities across the wider Gassed ecosystem, including content, community, commercial offers, year-round brand collaborations and future projects.
For the right person, this role has a clear pathway to becoming Head of Commercial Partnerships as the business scales.
Key Responsibilities
Your role will include:
- Building and managing the sponsorship and partnership pipeline for Gassed On Track.
- Identifying and approaching relevant brands, agencies and commercial partners.
- Selling event partnerships, zone sponsorships, headline activations, livestream packages, hospitality, content partnerships, trade upgrades and bespoke brand campaigns.
- Creating tailored proposals that connect brand objectives with audience engagement, content, activation and measurable value.
- Re-engaging existing partners and identifying renewal or upsell opportunities.
- Developing commercial categories such as tyre, insurance, detailing, finance, tools, energy drink, gaming, lifestyle and performance partners.
- Managing outreach, calls, pitch meetings, follow-ups, proposals, negotiation and handover into delivery.
- Maintaining a clear CRM, pipeline, revenue forecast and weekly commercial updates.
- Supporting post-event reporting, partner case studies and renewal proposals.
What We’re Looking For
We are looking for someone with genuine commercial hunger and proven experience generating revenue through sponsorships, partnerships or brand-led sales.
You may come from sport, live events, festivals, exhibitions, media, creator partnerships, experiential agencies, gaming, automotive, motorsport or lifestyle/consumer brand activations.
Automotive or motorsport experience is desirable, but not essential. Proven commercial ability is more important.
You should be confident speaking to brands, agencies and senior decision makers, and able to sell bespoke partnership opportunities rather than simply pushing fixed-rate inventory.
Skills & Tools
You should be comfortable using HubSpot or a similar CRM system to manage leads, activity, pipeline stages, revenue forecasting and follow-ups.
Experience using outbound and prospecting tools such as LinkedIn Sales Navigator, Apollo or similar platforms would be valuable.
Strong written and verbal communication is essential. You will need to write clear outreach messages, proposals, follow-up emails and commercial summaries, while also being confident on calls, in pitch meetings and face-to-face with brand and agency contacts.
We are looking for someone personable, organised, commercially sharp, resilient and proactive, with the ability to understand what a brand is trying to achieve and turn that into a partnership opportunity that makes sense.
Package
The role offers a base salary of £35,000 to £45,000, depending on experience.
There will also be a performance-based bonus structure linked to sponsorship and partnership revenue, with realistic first-year OTE of £65,000 to £100,000+ for strong performance.
The final structure will be agreed based on experience, but will be designed to reward genuine revenue growth, new business, partner uplifts and overperformance.
Why Join Us?
You will be joining at an exciting stage of growth, with the opportunity to help shape the commercial future of Gassed On Track and the wider Gassed platform.
Gassed On Track already has strong momentum, a major Silverstone event platform, proven partner case studies, creator reach, livestream opportunities, a highly engaged automotive audience and significant growth potential.
This is a rare opportunity to help build the commercial engine behind one of the UK’s most exciting automotive culture brands.
How To Apply
If you have experience in sponsorship, partnerships, event sales, sports partnerships, media sales or brand partnerships, and you are excited by the opportunity to help build something ambitious, we would love to hear from you.
Please apply with your CV and a short note explaining why this role interests you and what commercial experience you would bring to Gassed On Track.
Additional Information
Applicants must already have the right to work in the UK, as we are not currently able to offer visa sponsorship for this role. Right to work checks will be carried out before employment.
We are an equal opportunities employer and welcome applications from candidates with relevant experience across sponsorship, partnerships, events, sport, media, automotive, motorsport and related commercial backgrounds.
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