ROAS-Focused PPC Campaign Architect

Cambridge Education Group is seeking a results-driven PPC Ads Specialist to lead paid search campaigns for our online postgraduate programmes. You will develop, execute, and optimise across Google Ads and Microsoft Ads to generate high-quality leads and improve ROAS.

Responsibilities include keyword research, campaign setup, budget monitoring, tracking implementation (GA4, Google Tag Manager), and landing page optimisation. Collaboration with analytics and marketing teams is essential.

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