Liquidline is the fastest-growing commercial coffee solutions provider in the UK and Ireland-not that we’re bragging! Our customers are companies that take pride in offering quality refreshments to their employees and clients. Our success is built on outstanding customer service, hard work, and a strong team culture. We believe in delivering WOW experiences to both our customers and our valued employees.
We are recruiting for an E-Commerce Manager to lead and optimise the organisation’s day‑to‑day e‑commerce operations. This role has responsibility for all online trading activity, including product management across the e‑commerce platform, supporting the delivery of a new website, and integrating product ranges from newly acquired businesses. A key focus of the role is driving commercial growth, optimising pricing and performance strategies, and ensuring the e‑commerce platform remains competitive and customer‑focused.
The Role – Ecommerce Manager
E-Commerce Platform & Product Management
- Own the day‑to‑day operation and management of Liquidline’s e‑commerce portal.
- Maintain an accurate and up‑to‑date product catalogue, including pricing, availability, descriptions, and imagery.
- Load and manage products from newly acquired businesses onto the e‑commerce platform.
- Continuously update product data and imagery to maintain consistency and accuracy.
- Collaborate with the marketing designer to create engaging product descriptions and visuals.
Promotions, Pricing & Commercial Performance
- Plan, manage and review portal promotions, banners and seasonal campaigns in line with marketing activity.
- Monitor competitor pricing and market trends, adjusting online pricing in collaboration with finance and sales teams.
- Track and analyse e‑commerce performance, including sales, traffic, conversion rates and customer behaviour.
- Produce regular performance reports and insights to support business decision‑making.
Website & Digital Development
- Play an active role in the ongoing website redevelopment project.
- Ensure e‑commerce functionality aligns with overall digital strategy and user experience.
- Provide input into new features, integrations, and improvements that support online sales and engagement.
- Work with IT to resolve issues and improve website performance, security and reliability.
Inventory, Data & Systems
- Work closely with procurement and inventory teams to ensure stock availability is correctly reflected online.
- Maintain accurate IQ and product data across the e‑commerce platform.
- Continuously improve the online customer journey from product discovery through the checkout.
- Support the smooth launch of new products and services onto the e‑commerce platform.
- Collaborate with marketing, sales, customer service, IT, and operations teams to ensure e‑commerce activity supports wider business objectives.
Customer Experience & Cross-Functional Collaboration
- Continuously improve the online customer journey from product discovery through the checkout.
- Collaborate with marketing, sales, customer service, IT, and operations teams to ensure e‑commerce activity supports wider business objectives.
- Support the smooth launch of new products and services onto the e‑commerce platform.
What you will need in the role of Ecommerce Manager
- Proven experience in e‑commerce management, preferably within a B2B or retail environment.
- Strong understanding of e‑commerce platforms, web analytics tools (e.g. Google Analytics) and online merchandising.
- Familiarity with SEO, SEM and other digital marketing strategies.
- Strong project management skills, with a proven track record of driving e‑commerce growth.
- Experience managing product catalogues, pricing strategies and promotional campaigns.
- Familiarity with integrating products from newly acquired businesses into an existing platform.
- Ability to work collaboratively with cross‑functional teams.
- Excellent communication and organisational skills.
- Analytical mindset with experience in managing performance KPIs and making data‑driven decisions.
- Proficiency in website CMS, with a focus on e‑commerce platforms and customer experience (new site development).
What You Will Learn & What Liquidline Can Offer You
- 25 days annual leave + bank holidays.
- Long service annual leave entitlement & buy/sell scheme.
- Candidate referral programme.
- Company bonus scheme.
- Enhanced sick pay.
- Enhanced parental leave.
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