Digital Marketing & Demand Generation Manager
Socura is one of the UK’s fastest-growing Managed Detection and Response (MDR) providers, protecting organisations through innovative cyber security services. We’re proud to be recognised as a UK Great Place to Work, as well as one of the UK’s BestWorkplaces for Wellbeing and UK’s Best Workplaces for Development. Our people are central to everything we do, creating an environment where talented individuals can thrive and develop their careers.
The Role
The Digital Marketing & Demand Generation Manager is responsible for driving digital growth, generating qualified pipeline and optimising marketing performance across all digital channels. This role combines strategic thinking with hands‑on delivery, owning digital acquisition, marketing automation, website performance and campaign optimisation. You’ll play a critical role in ensuring marketing investment delivers measurable commercial results.
Duties and responsibilities
- Develop and manage paid media campaigns across relevant digital channels.
- Deliver Account-Based Marketing (ABM) campaigns to targeted prospects.
- Optimise HubSpot CRM, marketing automation and lead management processes.
- Build and manage lead nurturing workflows.
- Improve website performance, user experience and conversion rates.
- Lead technical SEO and AI search optimisation (AEO).
- Increase organic visibility and website traffic.
- Analyse campaign performance and marketing attribution.
- Produce marketing reports and actionable insights.
- Support pipeline generation through data‑driven digital marketing.
- Work closely with Sales to optimise lead quality and conversion.
Experience and attributes required
- Strong experience in B2B digital marketing, preferably within technology or cyber security.
- Hands‑on experience with HubSpot or similar CRM and marketing automation platforms.
- Experience managing Google Ads, LinkedIn Ads and paid digital campaigns.
- Strong understanding of SEO, website optimisation and analytics.
- Experience using GA4 and marketing reporting tools.
- Excellent analytical and problem‑solving skills.
- A passion for using AI and emerging technologies to improve marketing performance.
- Excellent organisational and communication skills.
Location
- Cardiff (Hybrid)
Reports to
- Marketing Manager
- £40,000 per annum
Why Socura
- Hybrid working with flexibility to support a healthy work-life balance.
- A collaborative, supportive and inclusive team culture where your ideas are valued.
- Opportunities for ongoing learning, professional development and career progression.
- The chance to make a genuine commercial impact within one of the UK’s fastest-growing cyber security companies.
- Access to the latest marketing technologies, AI‑powered tools and industry‑leading platforms.
- The opportunity to help shape and grow an ambitious, high‑performing marketing function.
- The chance to work for a UK Great Place to Work, recognised among the UK’s Best Workplaces for Wellbeing and UK’s Best Workplaces for Development.
- Join a business where 97% of employees say Socura is a great place to work, compared to the UK average of 54%.
Please email careers@socura.co.uk with a copy of your CV and tell us why you think you’re the right fit.
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