This role sits within the Investment Craft and operates as part of a client pod within IPG Mediabrands UK. The role supports the delivery of the Media Investment approach across a portfolio of Mediabrands clients, reporting directly to the Agency Investment Lead. Working closely with senior Investment Planners, the individual will help develop and execute plans aligned with both the agreed Investment approach and client objectives, ensuring value is delivered through IPG’s expertise and strategic partnership
Tasks and Responsibilities
- Building relationships cross-functionally to provide support on Investment requirements for clients, including Business Leadership, Activation, Solutions, and other Investment teams (e.g. Trading and Client Solutions).
- Provide support on Investment elements of the Campaign Lifecycle from briefing through to reconciliation, such as helping with the Planning Framework delivered to tactical planning teams.
- Provide reporting, research and ideas as required to assist with annual client investment plans.
- Provide reporting and insights to drive delivery against Trading targets for their clients.
Engagement and Industry Presence
- Provide internal digests of industry trends, news and POVs on a weekly basis.
- Work with media owners and partners to ensure creds, case studies, rate-cards and training materials are kept up to date.
- Be a key point of contact for media owners on campaign-level briefing, collaborating with them to develop responses that align with client and internal requirements.
- Complete any required compliance and risk management training to ensure planning follows company policies and legal requirements.
- Assist in delivery of Media Owner engagement plans e.g. managing internal sessions, workshops, or training.
Training & Team
- Complete all required training and learning opportunities for proprietary solutions and partner development.
- Ensure channel knowledge is kept high to develop market-leading plans and strategies.
- Provide operational support to the Investment Planning team such as setting the agenda and providing pre-reads for internal and partner sessions as well as fulfilling data and reporting requirements.
About You
- Experience working with a range of media owners and partners, building collaborative relationships to support campaign planning
- Cross-channel knowledge across multiple media partners, with the ability to contribute to client planning and briefs.
- Ability to interpret client briefs and support the planning process
We celebrate differences and believe this makes us stronger. IPG Mediabrands are an equal-opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.
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