Vacancy: Customer Marketing Assistant (Events & Products)

Overview

Reports to: Head of Customer Marketing (Events & Products)Based in: Horncastle

Role Purpose: To provide support to the Customer Marketing team to deliver the marketing strategies for a range of Kelsey events and products

Key responsibilities

Events

• Assist the Head of Customer Marketing and team to develop and implement marketing strategies for Kelsey events through the appropriate internal and external channels and platforms to drive ticket sales
• Support the team by creating and delivering both e-shot and social media campaigns to drive pre-paid and on-the-day ticket sales for events, measuring performance against KPIs and reporting results
• Be responsible for marketing the Autojumbles across all relevant internal and external channels to drive pre-paid and on-the-day ticket sales, with a focus on increasing pre-paid sales. Products (including bookazines, books, merch etc…)
• Assist the Head of Customer Marketing and team to develop and implement marketing strategies for Kelsey products through the appropriate internal and external channels and platforms to drive product sales
• Support the team by creating and delivering both e-shot and social media campaigns to drive product sales, measuring performance against KPIs and reporting results
• Be responsible for marketing a range of products across all relevant internal and external channels to drive product sales pre-launch and regularly at relevant times
• Work with the marketing team to develop and produce marketing assets which include messaging and offers relevant to and engaging specific audiences to drive sales
• Develop and implement general marketing opportunities
• Actively participate in Customer Marketing, Brand and other meetings, providing monthly reports as required
• Attend Kelsey and third-party events to ensure the delivery of the customer-direct offer, including working on the Kelsey retail stand
• Ensure all marketing, lead generation and other relevant activity is fully GDPR compliant
• Co-ordinate competitions for Kelsey events ensuring collected data is GDPR compliant and competitions comply with terms set out in the gaming act
• Use company-approved AI to assist in achieving objectives of the role and the business
• To provide support on shows and retail stand admin as and when required
• Support the Head of Customer Marketing (Events/Products) to meet the needs of the business and undertake any other reasonable ad-hoc duties as and when required
• Interest in event marketing and multi-channel campaign management (especially digital); relevant qualification an advantage
• Results orientation
• Interest in developing audience insight and data-driven marketing
• Excellent collaboration and communication skills
• Project management skills, with the ability to balance multiple tasks and deadlines
• A mix of creative thinking and analytical ability, with attention to detail
• Competent in, or interest in, using marketing tools, databases, and digital platforms
• Ethic and focus on constant development and improvement
• Well organised, able to prioritise, plan, meet deadlines with strong attention to detail

You will be enthusiastic and committed, good at working within tight deadlines, a good team player and quick to learn.

What Kelsey offers

• The opportunity to be part of a marketing team and develop skills to shape and deliver marketing campaigns for a number of consumer events loved by their audiences
• A collaborative and supportive team culture, where ideas are encouraged and shared.
• The chance to work with a variety of brands, audiences, and event formats.
• Career development and training opportunities within a growing media and events business.
• Based in Horncastle with potential for hybrid working (depending on role requirements).

Kelsey Values

Creativity, enthusiasm, passion, integrity, high standards, self-development, supportive of others, continual improvement, accountability

How to apply

Please include a CV with your letter of application and send it to:

Staff Recruitment (Ref. MK2)Kelsey Media Ltd,Morton Way,Horncastle,Lincolnshire LN9 6JR

Email: hr@kelsey.co.uk

Closing date for applications: Sunday, 28th September 2025

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