Consultant

Location: Baskingstoke, UK – Hybrid: 3 Days to Office Every Week

Duration: 8-12 Months

Employment Type: Inside IR35 or FTC – Fixed Term Contract

We are seeking an experienced PEGA Marketing Consultant to lead the design, configuration, and optimisation of renewal and service communications across all channels using PEGA Marketing (NBA / Decisioning). You will work as the bridge between business and technology, translating commercial renewal strategies into effective, automated PEGA decisioning and campaign solutions.

Key Responsibilities

• Design, build, simulate and monitor PEGA Marketing decision strategies, offer flows and NBA rules for renewal campaigns
• Segment policies into renewal journeys and treatments using PEGA Marketing
• Configure inbound and outbound communications across all channels (email, SMS, letters, digital, service)
• Manage mandate failure and valid address capture journeys
• Translate business requirements into PEGA strategies, data definitions and logic flows
• Manage and prioritise backlog of changes, new demand and defects
• Perform logic testing, QA, business simulations and end-to-end validation
• Build and manage PEGA Marketing reports, monitoring and controls
• Implement test-and-learn strategies, arbitration rules and contact policies
• Continuously optimise campaign performance to improve renewal rates
• Drive automation, accuracy and customer experience improvements

Required Skills & Experience

• Strong hands‑on experience with PEGA Marketing / PEGA Decisioning / NBA Designer
• Experience with offer management, strategy rules, segmentation and arbitration
• Previous experience with Chordiant or similar decisioning tools is a plus
• Strong understanding of customer data, campaign data models and databases
• Good knowledge of data mining, statistical techniques and SAS
• Highly numerate with strong analytical and data interpretation skills
• Excellent stakeholder management and communication skills
• Ability to translate business objectives into technical decision strategies
• Strong presentation and influencing skills
• Commercial mindset with focus on maximising renewal performance

Nice to Have

• Financial Services, Insurance or Subscription Renewal experience
• Experience working in multi‑channel marketing environments

Seniority level

• Associate

Employment type

• Contract

Job function

• Information Technology
• IT Services and IT Consulting

#J-18808-Ljbffr…