Head of Buying

Urban Revivo, a fashion brand under the FMG Group, is expanding in the UK. We are looking for a commercially driven and fashion-led Head of Buying to build and lead our buying organisation in London.

This is a critical leadership role responsible for shaping the overall product strategy, building a high-performing buying team across womenswear, menswear, youth and accessories, and driving strong commercial performance through product. You will play a key role in defining how Urban Revivo competes in the UK/EU market – balancing trend relevance, speed, and commercial success.

What You’ll Do

Buying Strategy & Commercial Leadership

• Define and lead the overall buying strategy across all categories (Womenswear, Menswear, Youth, Accessories)
• Own product direction with a clear focus on sell-through, margin and product performance
• Establish strong range architecture (price, depth, category mix) aligned with target customer and market positioning
• Translate global brand direction into locally relevant product strategies for UK/EU markets
• Build and lead a high-performing buying team, including category leads and specialist buyers
• Define roles, responsibilities and ways of working across buying functions
• Coach and develop buyers to strengthen both fashion judgement and commercial decision-making
• Partner closely with Design, Merchandising and Supply teams to create a highly collaborative structure

Product & Trading Ownership

• Oversee seasonal range planning and product selection across all categories
• Monitor weekly trading performance and drive in-season actions to maximise sales and margin
• Ensure a strong balance between fashion-forward pieces and commercial core products
• Work closely with fabric, sourcing and supply chain teams to ensure product meets quality, cost and speed requirements
• Support key supplier relationships and ensure alignment on product expectations

Cross-functional Collaboration

• Partner with Design to ensure product is both trend-relevant and commercially viable
• Work with Merchandising on OTB, stock flow and pricing strategy
• Collaborate with Retail and Marketing to ensure product resonates with local customers

What We’re Looking For

• Strong experience in fashion buying, with proven success in a fast fashion or high-volume retail environment
• Significant experience leading buying teams and building product strategies
• Strong commercial mindset with deep understanding of sell-through, margin and stock risk
• Clear fashion point of view with the ability to balance trend and commerciality
• Experience managing multiple product categories (womenswear, menswear, accessories preferred)
• Strong leadership and team development capability
• Comfortable working in a fast-paced, evolving organisation

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